
16 June 2023 · 5 min read
Exploring the Timeless Elegance of Pakistani Fashion
Pakistani fashion explained – shalwar kameez, dupatta, regional styles, men's and women's attire, embroidery and luxurious fabrics.
Free shipping in Pakistan over Rs. 24,000
The Askani Journal
Pakistani lawn & bridal edits, fabric care, styling tips and the stories behind the brands we carry.

16 June 2023 · 5 min read
Pakistani fashion explained – shalwar kameez, dupatta, regional styles, men's and women's attire, embroidery and luxurious fabrics.

9 June 2023 · 3 min read
Pakistani lawn suits explained – legacy, cultural heritage, comfort, colours, prints and designs from casual chic to festive glam.

29 May 2023 · 7 min read
A shopping guide to printed lawn suits – prints, fabrics, tips and the top Pakistani brands like Gul Ahmed and Gulljee.

16 May 2023 · 8 min read
Explore 10 lawn suit designs for women with cultural prints and embroidery, plus styling tips to pick your perfect Pakistani lawn suit.

15 May 2023 · 6 min read
Thirteen Pakistani outfits for women for summer – lawn suits, palazzo with kurti, cotton suits, maxis, light dupattas and more.

28 March 2023 · 5 min read
Balochi embroidery dresses and party wear suits – traditional designs, colours, casual, wedding and bridal Balochi outfits by Askani Group.

2 February 2023 · 3 min read
Join the Askani Group reseller program in 4 easy steps – no investment, a wide range of products and profit on every order.

19 January 2023 · 5 min read
Pakistani designer clothing from top brands at Askani Group – a trusted reseller with original suits and strong brand alliances.

16 January 2023 · 3 min read
Beautiful embroidered dresses by Gul Ahmed – pre-wedding, chiffon, lawn and festive embroidered suits for weddings and celebrations.

17 September 2022 · 3 min read
The latest winter collection from Pakistani brands – Gul Ahmed, Al Karam, Maria B, Bareeze, Nishat and Sana Safinaz highlights.

5 February 2022 · 5 min read
The national dress of Pakistan explained – shalwar kameez for women and men, sherwani and regional dresses from Sindh, Punjab, KPK and Balochistan.

6 October 2021 · 5 min read
The Gul Ahmed collection explained – history, subsidiaries, women's apparel, stitched and unstitched suits, kurtis and more.
✦ Join the Askani family ✦
New guides, fabric care tips, and private sales — from the Askani Journal. No spam.
No spam — only new arrivals, private sales & offers. Unsubscribe anytime.