The Askani Journal

Style Guides & Stories

Pakistani lawn & bridal edits, fabric care, styling tips and the stories behind the brands we carry.

2 October 2026 · 5 min read

Lawn vs Cotton: Which Fabric Is Better for Pakistani Summers?

Lawn vs cotton for summer? We compare breathability, comfort, care and style to pick the best fabric for Pakistani heat. Shop at Askani Group.

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2 October 2026 · 5 min read

Pakistani Clothes for Overseas Pakistanis: What to Buy for Weddings and Eid

Shop Pakistani clothes for overseas Pakistanis: what to buy for weddings and Eid, from mehndi to baraat, with worldwide delivery from Askani Group.

2 October 2026 · 6 min read

What Is Cambric Fabric? Uses, Benefits, and Best Season to Wear It

What is cambric fabric? Learn its benefits, uses and why cambric fabric for summer works so well in Pakistan. Shop comfortable cotton at Askani Group.

2 October 2026 · 6 min read

Types of Pakistani Embroidery: A Guide to Traditional Embroidery Styles

Explore Pakistani embroidery types, from Sindhi mirror work to Balochi stitching and zardozi. Learn traditional styles with Askani Group.

29 September 2026 · 7 min read

Pakistani Bridal Wear: Choosing Your Wedding Outfit by Occasion

Confused by Pakistani bridal wear? Learn what to wear for mehndi, baraat, nikkah and walima—fabric, embroidery, budget and fit—from Karachi experts.

19 July 2026 · 7 min read

The Ultimate Fabric Guide: Understanding Materials Before You Buy

Fabric Guide to choose the perfect fabric for every project—types, uses, care tips & smart buying advice. Save time, avoid mistakes. Read More

13 December 2025 · 21 min read

Pakistani Mens Shalwar Kameez: Timeless Elegance

Discover 7 timeless styles of Pakistani mens shalwar kameez—where tradition meets modern elegance. Explore fine fabrics, seasonal trends.

4 October 2025 · 8 min read

Top Women Fashion Trends in Pakistan

Discover the top women fashion trends in Pakistan for 2025, modern styles meet tradition with chic outfits, cuts & colors every stylish woman love.

25 September 2025 · 11 min read

Traditional Balochi Dress 2025: Complete Guide to Authentic Pakistani Embroidered Fashion

Discover the guide to Traditional Balochi Dress, authentic Pakistani embroidered fashion blending heritage with modern style.

26 August 2025 · 14 min read

What’s Popular in Pakistani Style Trends – 2025 Edition?

Discover the best Pakistani fashion trends 2025, from elegant Balochi traditional wear to modern shalwar kameez, bridal styles, and more.

16 June 2025 · 14 min read

Askani Foldable Laundry Basket

Foldable Laundry Basket with 58L capacity, breathable cotton, strong handles, and easy setup for tidy spaces.

5 March 2025 · 3 min read

05 Beautiful Dress Designs for Summer

Discover chic and stylish dress designs for summer with Asim Jofa's collection, blending elegance and modern fashion for every occasion.